Last year, I posted about a similar issue when IDFC First Bank issued notices to several customers, stating that their reward points for an entire financial year would be purged. You can read that post here: https://www.technofino.in/community...he-situation-solved-by-idfc-first-bank.25810/ for the full context.
At the time, the bank claimed that certain customers had used their debit cards to load money and earned reward points in violation of their debit card reward program policy. After that post gained attention, IDFC First Bank contacted me and resolved the issue by unblocking our member’s reward portal account within a few days.
Fast forward to 2025—IDFC First Bank is once again blocking access to some customers’ debit card reward portals. This time, the situation is even more unclear. Affected customers haven’t received any prior email notifications. When they contacted IDFC First Bank’s customer care, they were informed that only the branch manager could unblock their accounts.
One of our members reported that upon contacting the branch manager, they were asked to provide income tax returns, the source of funds spent via debit card, and complete KYC details. Despite fulfilling these requirements, their reward portal was still not reactivated. In some cases, branch managers allegedly refused to assist and asked the customer to close and reopen their account instead.
Below, I’m sharing links to posts from TF Community members who’ve experienced this issue, so you can refer to real examples of the problem:
1. https://www.technofino.in/community/posts/983723/
2. https://www.technofino.in/community/posts/982475/
3. https://www.technofino.in/community/posts/982061/
4. https://www.technofino.in/community/posts/984184/
We hope the bank takes these concerns seriously and acts promptly.
Update: 6th April 2025, Evening:
The IDFC First Bank social media team contacted me regarding this thread. They’ve asked me to share an email ID (customer.service@idfcfirstbank.com) with all affected members. Everyone facing this issue should send their details to the provided email, and their dedicated social media team will handle the matter accordingly.
At the time, the bank claimed that certain customers had used their debit cards to load money and earned reward points in violation of their debit card reward program policy. After that post gained attention, IDFC First Bank contacted me and resolved the issue by unblocking our member’s reward portal account within a few days.
Fast forward to 2025—IDFC First Bank is once again blocking access to some customers’ debit card reward portals. This time, the situation is even more unclear. Affected customers haven’t received any prior email notifications. When they contacted IDFC First Bank’s customer care, they were informed that only the branch manager could unblock their accounts.
One of our members reported that upon contacting the branch manager, they were asked to provide income tax returns, the source of funds spent via debit card, and complete KYC details. Despite fulfilling these requirements, their reward portal was still not reactivated. In some cases, branch managers allegedly refused to assist and asked the customer to close and reopen their account instead.
Here are a few important questions for IDFC First Bank:
- What is the exact reason for blocking the reward portal?
- Why is it necessary to go through the branch manager for unblocking?
Why can’t customers directly submit the required documents to a central email or support channel for faster resolution? - Why are you asking for ITR copies?
Asking for a source of funds is understandable, but demanding ITRs for users who spend just ₹2-3 lakhs per month using a debit card seems excessive. - You’ve already restricted many MCCs (Merchant Category Codes),
significantly reducing the possibility of money rotation (e.g., wallet loading and returning funds to a bank account). So what’s the real issue?
Below, I’m sharing links to posts from TF Community members who’ve experienced this issue, so you can refer to real examples of the problem:
1. https://www.technofino.in/community/posts/983723/
2. https://www.technofino.in/community/posts/982475/
3. https://www.technofino.in/community/posts/982061/
4. https://www.technofino.in/community/posts/984184/
We hope the bank takes these concerns seriously and acts promptly.
Update: 6th April 2025, Evening:
The IDFC First Bank social media team contacted me regarding this thread. They’ve asked me to share an email ID (customer.service@idfcfirstbank.com) with all affected members. Everyone facing this issue should send their details to the provided email, and their dedicated social media team will handle the matter accordingly.

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