Great News - NIPL (NPCI International) CEO Ritesh Shukla said - You will see a lot of marketing efforts for UPI International.
He said - You will also see efforts on the marketing part. Today, if you go to a store in Singapore, it may be offering UPI, but you may not see the branding and so you may not be prompted to use your UPI apps. You will see a lot of investment in branding. And we would create awareness in India to tell people that when you travel to so many countries, you can use UPI.
He said - You will also see efforts on the marketing part. Today, if you go to a store in Singapore, it may be offering UPI, but you may not see the branding and so you may not be prompted to use your UPI apps. You will see a lot of investment in branding. And we would create awareness in India to tell people that when you travel to so many countries, you can use UPI.