Well, this is going to continue until buying vouchers don’t make sense anymore. There are several reasons to it:
1. Gyftr getting greedy seeing the amount of these specific vouchers being purchased every month
(They already said it’s their “business decision” and HDFC had no role to play in it)
2. Dumb influencers and people instead of criticising, who keep saying “You still get X% reward rate with Infinia naa”
(This gives these big companies confidence that they can keep hiking the fees)
3. There is no actual regulation around how much convenience fee businesses can charge from the customers (If RBI or any other regulatory authority could step in and say X is the capping of convenience fee that can be charged from customers)
There are many more reasons but these are the most prominent I feel.
Also, please discuss what steps we as customers can take so that it doesn’t keep happening in the future……