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Devaluation ICICI Bank Credit Cards Huge Devaluation Effective from 15th November 2024

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Now it's ICICI Bank's turn—they've joined the 2024 devaluation party. Here’s a simplified breakdown of the changes:

  1. Utility & Insurance Capping:
    You will continue to earn reward points for utility and insurance spends up to Rs. 80,000 at the current earn rate on Rubyx and higher variant cards*.
    For Coral and lower variant cards**, the cap is Rs. 40,000 for both utility and insurance spends
  2. Grocery Capping:
    Earn reward points for grocery and departmental store spends up to Rs. 40,000 per month on Rubyx or higher variant cards.
    The cap is Rs. 20,000 per month for Coral or lower variant cards.
  3. No Reward Points on Government-Related Spends. (Fees on Emeralde private metal card - unclear)
  4. Fuel Surcharge Waiver:
    Waiver applies to fuel spends up to Rs. 50,000 per month for all cards except ICICI Emeralde Private Metal.
    For the Emeralde Private Metal card, the waiver limit is Rs. 1,00,000 per month.
  5. Spa Access Discontinued:
    Spa access through DreamFolks card is discontinued for all cards.
  6. Exclusion of Rent, Government, and Education Payments:
    These payments are excluded from spend thresholds for annual fee reversal and milestone benefits on all cards.
  7. Spend Threshold for Annual Fee Reversal Reduced to 10L:
    The threshold for annual fee reversal is reduced to Rs. 10 lakh per annum from Rs. 15 lakh for ICICI Emeralde and Emeralde Private Metal credit cards.
  8. 1% Fee on Education Payments via Third Party:
    No fee for direct payments to schools or colleges, including international payments, but a 1% fee applies to education payments made through third-party apps. - applicable on all cards.
  9. 1% Fee on Utility Transactions Over Rs. 50,000. - applicable on all cards.
  10. 1% Fee on Fuel Transactions Over Rs. 10,000. - applicable on all cards.
  11. Add-on Fee of Rs. 199:
    Supplementary cardholders will now have an annual fee of Rs. 199. - applicable on all cards.
  12. INR 75K Quarterly Spend for Domestic Lounge Access:
    To enjoy complimentary airport lounge access, you need to spend Rs. 75,000 in the preceding quarter. - applicable for all cards except ICICI Emeralde and Emeralde Private Metal.
[*Coral or lower variant cards: ICICI Bank Platinum Chip Credit Card, ICICI Bank Platinum Credit Card, ICICI Bank Indiabulls Platinum Card, Instant Platinum Credit Card, ICICI Bank JPMC Platinum Visa Credit Card, ICICI Bank Indian Platinum Credit Card, ICICI Bank MasterCard Platinum chip Credit Card, ICICI Bank Unifare MasterCard Platinum Chip Transit Credit Card, ICICI Bank Instant Platinum Chip Credit Card, ICICI Bank HPCL Coral Platinum Credit Card, HPCL GOLD CARD ( SOLID GOLD ), ICICI Bank HPCL Airtel Master Gold, ICICI Bank HPCL Platinum Credit Card, HPCL GOLD ( SOLID GOLD ), ICICI Bank HPCL Titanium Credit Card, MASTER CARD HPCL SILVER ( STERLING SILVER ), ICICI Bank HPCL Platinum Chip Credit Card, ICICI Bank HPCL Coral Visa Contactless Credit Card, ICICI Bank HPCL Coral American Express Credit Card, ICICI HPCL CARD ( STERLING SILVER ), HPCL SMART GOLD ( SOLID GOLD ), ICICI Bank MasterCard Coral Credit Card, ICICI Bank Secured NRI Coral Credit Card,ICICI Bank NRI Coral Credit Card, ICICI Bank Coral RuPay Credit Card, ICICI Bank Coral Credit Card, ICICI Bank Secured Coral Credit Card, ICICI Bank MasterCard Coral Credit Card, ICICI Bank LeadtheNew Coral Credit Card, ICICI Bank Coral Contactless Credit Card, ICICI Bank Coral American Express Credit Card, Coral Unsecured Credit Card, Coral Secured Credit Card, ICICI Bank Secured Coral MasterCard Credit Card, Manchester United Platinum Credit Card by ICICI Bank, Manchester United Signature Credit Card by ICICI Bank, Chennai Super Kings ICICI Bank Credit Card, ICICI Bank Parakram Credit Card, ICICI Bank Parakram Select Credit Card, ICICI Bank Secured Expressions Credit Card, ICICI Bank Expressions Secured Credit Card, ICICI Bank Expressions Credit Card, ICICI Bank Expressions Secured Credit Card]

[**Rubyx or higher variant cards: ICICI Bank Rubyx Visa Credit Card, ICICI Bank Rubyx RuPay Credit Card, ICICI Bank Rubyx Visa Credit Card, ICICI Rubyx Master PLT Chip Card, ICICI Rubyx PLT Credit Card (AMEX), ICICI Bank LeadtheNew Rubyx Credit Card, Rubyx Credit Card, ICICI Bank Secured Rubyx MasterCard Credit Card, Rubyx VISA expense card, ICICI Bank Sapphiro Visa Credit Card, ICICI Bank NRI Sapphiro Credit Card, ICICI Bank Sapphiro RuPay Credit Card, ICICI Bank Sapphiro VISA Credit Card, ICICI Sapphiro Master PLT Chip Card, ICICI Sapphiro Card (Amex), ICICI Bank LeadtheNew Sapphiro Credit Card, ICICI Bank NRI Sapphiro Credit Card, ICICI Bank Emeralde Visa Credit Card , ICICI Bank Emeralde Credit Card, ICICI Bank Emeralde Private]


Additionally, they've updated the late payment fees, interest rate (APR), and increased the markup fee to 2% for Emeralde and Emeralde Private Metal credit cards.


This devaluation is outrageous. ICICI Bank already offers one of the lowest reward rates across all their credit cards compared to other banks in the same category. Capping reward points for utility and government spends is understandable, but charging fees for add-on cards, even for super-premium cards like Emeralde private metal, is hard to justify. Now, customers need to spend Rs. 75K in a quarter to get complimentary lounge access, which is a very high requirement.

If you closely examine point 4 and point 10, ICICI Bank's hypocrisy becomes clear. They offer fuel surcharge waivers up to Rs. 50K for Coral and lower variant cards and Rs. 100K for Rubyx and higher variant cards, yet they charge an extra 1% fee for fuel spends over Rs. 10K. It’s absurd, and they haven't clarified whether this 1% fee applies to a single transaction over Rs. 10K or cumulative transactions exceeding that amount. Same with 1% extra fees on utility transactions, their t&c is not clear as usual.

Overall, this is a brutal devaluation. I hope people switch to other banks, as ICICI doesn't offer significant rewards on card spends anyway.
 

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I do not understand why does ICICI still continue with meagre 0.25% reward rate on most cards; its not a small bank to afford higher rewards than that; it gives (used to give 😅 ) all other benefits competitive to good cards out there and 10% sale offers are also usually there. The meagre reward rate is what is stopping people from spending more on ICICI cards in general.
 
@TechnoFino
More threads to merge -
@vaibhav111
 
Most horrible devaluation ever. It is as good as useless now. Even an LTF emeralde will not make sense anymore.
Yes understandable that the credit card party is over.
But for ICICI they are ending the party sooner.
There are few better premium cards out there.

Especially ICICI is bad In terms of spend based benefits and non-spend based benefits
People who are stuck with basic/middle variant LTF cards suffers the most.

Some other banks premium/super premium luxury cards are worth paying fees I think.
ltf emerald is still good no spends needed for lounge and even add ons are free.. and add ons give unlimited domestic lounges too so i guess only emerald plastic is good 🤣

emerald metal would be 2nd best for me if ur getting or already have ltf plastic emerald xD bcuz after paying 12.5k again would have to pay for add ons 🤣🤣 on the emerald metal
 
ltf emerald is still good no spends needed for lounge and even add ons are free.. and add ons give unlimited domestic lounges too so i guess only emerald plastic is good 🤣

emerald metal would be 2nd best for me if ur getting or already have ltf plastic emerald xD bcuz after paying 12.5k again would have to pay for add ons 🤣🤣 on the emerald metal
Only lifetime free emerald is good.
Now there is nothing much to justify the high joining fee and renewal fee.
because unlimited free spa has been removed forever
 
Only lifetime free emerald is good.
Now there is nothing much to justify the high joining fee and renewal fee.
because unlimited free spa has been removed forever
yes ;_; i have ltf emerald so peace 😛 not going for the metal emerald now bcuz add ons will be charged on metal 🤣

plastic one doesnt have charges on add on so peace for me 🤣
 
ltf emerald is still good no spends needed for lounge and even add ons are free.. and add ons give unlimited domestic lounges too so i guess only emerald plastic is good 🤣

emerald metal would be 2nd best for me if ur getting or already have ltf plastic emerald xD bcuz after paying 12.5k again would have to pay for add ons 🤣🤣 on the emerald metal
How to get lifetime free emerald?
 
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