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ICICI Bank Emeralde Private Metal Credit Card Launched | TechnoFino Review

ICICI Bank has launched the Emerald Private Metal Credit Card, which offers all the benefits of the ICICI Emerald Credit Card along with a few additional benefits.

Welcome Benefits:
  1. Taj Epicure membership for the first year. [You'll get one stay voucher with this]
  2. Receive 12,500 bonus reward points after annual fee payment each year.
  3. EazyDiner Prime membership (renewed annually).
Main Benefits:
  1. Unlimited golf games/lessons for the primary cardholder.
  2. Unlimited domestic airport lounge access using the Emerald Private Metal Credit Card for both the primary and add-on cardholders.
  3. Unlimited international airport lounge access using Priority Pass for both the primary and add-on cardholders.
  4. Buy one, get one free movie/event ticket from BookMyShow twice per month. Maximum Discount: Rs. 750 per ticket.
  5. Up to Rs. 12,000 refund for a maximum of 2 transactions per year on tickets booked exclusively with the Emeralde Private Metal Credit Card.
  6. Discounted markup fees: 2%.
  7. 1% fuel surcharge waiver for all transactions up to Rs. 4000. Maximum surcharges waiver - Rs. 1000 per statement cycle.
  8. No Extra Charges/Penalty For: Cash Withdrawal, Over limit, Late payment.
  9. You can get 3 complimentary add-on cards
Reward System:
Earn 6 reward points for every Rs. 200 spent.
No reward points on Tax Payment, Rent payments, EMI and Fuel purchases.

iShop Portal:
ICICI Bank has launched its accelerated rewards portal, iShop. You can book flights, hotels, or purchase gift vouchers on the iShop portal and get up to 36% value back.
Read more about the iShop Portal here: https://www.technofino.in/community...ts-portal-launched-upto-36-reward-rate.37913/

Flights: Earn 6X Reward Points – that’s 18 Reward Points for every ₹100 spent on flight bookings. (Reward Rate: 18%)
Gift Vouchers: Earn 6X Reward Points – that’s 18 Reward Points for every ₹100 spent on gift voucher purchases. (Reward Rate: 18%)
Hotels: Earn 12X Reward Points – that’s 36 Reward Points for every ₹100 spent on hotel bookings. (Reward Rate: 36%)

Reward Points Value:
Flight/Hotel Booking: 1 reward point = Rs. 1
iShop Portal Redemption: 1 reward point = Rs. 1
Gift Vouchers*: 1 reward point = Rs. 1
Rewards Catalogue [other products]: 1 reward point = Rs. 0.60
Statement Credit: 1 reward point = Rs. 0.40

*Brands' Gift Vouchers available under the 1:1 redemption ratio include:
  • Travel Category: MakeMyTrip, EaseMyTrip, Yatra, ClearTrip, Hyaat, Marriott International, ITC Hotels, Taj Hotels.

    Screenshot 2023-11-29 at 9.01.14 PM-2.webp
  • Electronics: Apple
  • Luxury Brands: Tanishq, Mothercare [Luxe], G-Star Raw [Luxe], Giorgio Armani [Luxe], Emporio Armani [Luxe], Canali [Luxe], Coach [Luxe], Tumi [Luxe], Scotch & Soda [Luxe], Jimmy Choo [Luxe]
  • iShop Portal Redemption: You can redeem your reward points for flight booking, hotel booking and gift voucher purchase on iShop Portal.
There are many other brand vouchers available, but for those, you'll get a value of 1 reward point = ₹0.60. I think there are decent options available under the 1:1 redemption category. ITC, Hyatt, Marriott, Taj, and other travel-related vouchers are worth considering.
So, in terms of redemption options, I must say this is a decent card. If you want to book a flight or hotel, you should use the ICICI iShop portal—it’s similar to the HDFC Bank SmartBuy portal. However, I think iShop is better than HDFC SmartBuy for flight and hotel booking redemptions.
The main downside of the SmartBuy portal for flight or hotel bookings is that you can't use 100% reward points. However, with the ICICI Emeralde Private Metal Card on iShop, you can use 100% reward points for flight bookings and 90% reward points for hotel bookings.

Reward Rate:
iShop Portal: 3%
Gift Vouchers: 3%
Rewards Catalogue: 1.8%
Statement Credit: 1.2%

Reward Redemption:
You can redeem your ICICI Bank Reward Points on the iShop portal for booking flights, hotels, and gift vouchers. For flight bookings, you can use 100% reward points of the order value. For hotel bookings, you can use 90% reward points of the order, and for gift vouchers, you can use 50% reward points.

You can also redeem points across various categories, including movie and travel vouchers, lifestyle products, mobiles, appliances, statement credit, and more.

Redemption of reward points against the statement balance (cashback redemption) is capped at 50,000 reward points per statement cycle.

Reward Capping:
  • Reward Points earned on Insurance transaction will be capped at 5,000 Reward Points per statement cycle. [Spends required to reach maximum reward- Rs. 1,66,800]
  • Reward Points earned on grocery transaction will be capped at 1,000 Reward Points per statement cycle. [Spends required to reach maximum reward- Rs. 33,400]
  • Reward Points earned on Utilities transaction will be capped at 1,000 Reward Points per statement cycle. [Spends required to reach maximum reward- Rs. 33,400]
  • Reward Points earned on Education transaction will be capped at 1,000 Reward Points per statement cycle. [Spends required to reach maximum reward- Rs. 33,400]
  • Reward Points earned on iShop Portal transaction will be capped at 18,000 Bonus Reward Points per statement cycle.

Milestone Benefits:
Spend Rs. 8 lakhs per year and receive 2 air travel vouchers worth Rs. 3000 each (total Rs. 6000) from EaseMyTrip. Reward Rate: 0.75%.
Spends 4 Lakhs and get first EaseMyTrip voucher worth Rs. 3000/-
Spends 8 Lakhs and get your second EaseMyTrip voucher worth Rs. 3000/-

Charges:
Joining Fee: Rs. 12,499 + GST.
Annual Fee: Rs. 12,499 + GST.
Annual Fee Reversal Criteria: Spend Rs. 10 lakhs in the next card membership year to have your annual fee reversed.

Card Replacement Fees: Rs. 3500/-

Opinion:
The ICICI Bank Emeralde Private Metal Credit Card is the flagship credit card of ICICI Bank. When considering the reward rate, I must say this card offers decent value back on spending. Especially after they launched their accelerated reward portal, iShop, this card has become amazingly valuable.
You can earn a minimum of 18% from iShop and up to 36% in cash value. This is no doubt one of the best accelerated reward portals of recent times, I must say.
The main drawback is that ICICI Bank does not offer a reward points transfer feature like HDFC Bank or Axis Bank.
Typically, credit cards of this nature provide the option to transfer points. However, in this case, we can only redeem our reward points for travel bookings or brand gift vouchers.
They have recently added Air India Maharaja Club as a transfer partner, but their transfer rate is horribly low—you'll get 1 point = 0.166667 Maharaja Club Points. Everyone should avoid this option for now.
I hope ICICI Bank will address this issue and introduce better transfer partners soon.
You'll receive 12,500 reward points worth ₹12,500 on joining, so mathematically, you'll only need to pay the GST (Approx. ₹2,250/-) each year, similar to the SC Ultimate credit card.
Additionally, you'll receive Taj Epicure membership for the first year with this card, allowing you to enjoy a complimentary stay at a Taj hotel. This benefit can help offset your card's joining fees effectively.

Overall, this is a very good credit card. If you are seeking a premium credit card but don't plan to redeem your reward points for airline miles and instead prefer gift vouchers or flight/hotel bookings using reward points, then this credit card is for you.
 
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I have Emeralde LTF & Private a/c, how to upgrade to Metal LTF?
Ask your RM/BM..and please do let us know the outcome..we are all waiting for the info just like you..
Take a lead, as you have an opportunity to present your case unlike most of us here.
Thank you
 
Ask your RM/BM..and please do let us know about the outcome..we are all waiting for the info just like you..
Take a lead, as you have an opportunity to present your case unlike most of us here.
Thank you
My Rm was very excited when I talked about the card and he said he has was briefed about it few days back and will get it done..but went silent after that 🙂
When checked with Branch manager he said as of now there is no option of offline. It may come on APP and to keep checking. From their side if offline process starts they will keep me informed
 
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My Rm was very excited when I talked about the card and he said he has was briefed about it few days back and will get it done..but went silent after that 🙂
When checked with Branch manager he said as of now there is no option of offline. It may come on APP and to keep checking. From their side if offline process starts they will keep me informed
Thanks for the info.. as,far as I know, we all have more or less very similar experience and info .. Hope this will get better in a few weeks time
 
Are they offering 5K TataCliq voucher as birthday present with AmEx variant? I don't see AmEx variant on the website though! If not, then it may not make sense to upgrade to metal since 3% once can get with Infinia also. However, this one has statement credit feature at full value!
ICICI, Yes and others are missing the Smartbuy 10x, 5x, 3x features of HDFC which is what drives the most value for customers! Not much benefit from regular reward rate!
 
I wish I had that much net worth not even going to AUM 🙂 I have private salary account so maintain Rs 1,000 as balance 🙂
I suddenly got the Indian urge to ask "kitna kama lete ho"... not for rishta but for having Private salary account 🤣
 
Are they offering 5K TataCliq voucher as birthday present with AmEx variant? I don't see AmEx variant on the website though! If not, then it may not make sense to upgrade to metal since 3% once can get with Infinia also. However, this one has statement credit feature at full value!
ICICI, Yes and others are missing the Smartbuy 10x, 5x, 3x features of HDFC which is what drives the most value for customers! Not much benefit from regular reward rate!
I guess that's mostly for paid cards only. For LTF it's unlikely you'll get 5k voucher.

If you get Emeralde private metal LTF then you would not be getting any Taj membership, eazydiner membership and the welcome reward points of 12500. Basically no welcome or renewal benefits.
 
Are they offering 5K TataCliq voucher as birthday present with AmEx variant? I don't see AmEx variant on the website though! If not, then it may not make sense to upgrade to metal since 3% once can get with Infinia also. However, this one has statement credit feature at full value!
ICICI, Yes and others are missing the Smartbuy 10x, 5x, 3x features of HDFC which is what drives the most value for customers! Not much benefit from regular reward rate!
HDFC infinia is hard to get firstly because of hdfc tantrums.Emeralde private May seem easy now but it’s invite only. Their product team wants to maintain exclusivity so this will be hard to get too.Accelerated rewards and all don’t matter for people who choose exclusivity over availability in the long run. Overall my service experience with ICICI cards has been better than hdfc for LE and upgrades.
 

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