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Infinia reserve from HDFC?

thanix

TF Ace
VIP Lounge
Saw some Twitter posts about Infinia reserve, even from @TechnoFino. And some put Smartbuy privilege snapshot showing it between DCB and Infinia and jokes around it. Any information around it?
 
My first post on this forum, but this one caught my attention.

My hunch is they will rebrand the plastic Infinia to Reserve, keep metal as as the true Infinia, and then start adding distinguishing features and offerings on Metal not available on Reserve. Right now it's a royal mess where people who pay 10k (or even LTF) get the same benefits as those who pay 12.5k.
 
Above infinia is confirmed?
Looks like for now. As per him he got info from a very strong source which can't be revealed as of now.

Anyways it's hightime hdfc comes up with a better card than Infinia to fight with Magnus. Because many of hdfc's long lasting and loyal customer base has shifted to Magnus. And many are shifting as we speak.

So I also expect it to be above Infinia.

Some folks are saying it should be named as Infina Preserve instead of Reserve 😛
 
Guys My opinion:
AXIS - Reserve Bole to Topper
Amex - Reserve is Sidekick of actual Platinum charge with lower benefits
HDFC - $$#$%#

may be HDFC team is closely watching these threads and will position this accordingly. Well there has been no original thinking from HDFC for a long time.
or Some Big Bang expected...
What's say 😛..
 
Guys My opinion:
AXIS - Reserve Bole to Topper
Amex - Reserve is Sidekick of actual Platinum charge with lower benefits
HDFC - $$#$%#

may be HDFC team is closely watching these threads and will position this accordingly. Well there has been no original thinking from HDFC for a long time.
or Some Big Bang expected...
What's say 😛..
Maybe when hdfc and hdfc Bank merge then they may announce it as a new offering.
 
My first post on this forum, but this one caught my attention.

My hunch is they will rebrand the plastic Infinia to Reserve, keep metal as as the true Infinia, and then start adding distinguishing features and offerings on Metal not available on Reserve. Right now it's a royal mess where people who pay 10k (or even LTF) get the same benefits as those who pay 12.5k.
subh subh bolo ( Hope it is not true. Holding LTF Infinia)
 
I checked with my RM, they are not aware of this as of now. Curious to understand how HDFC positions this card.
But they have registered trademark for Infinia Reserve way back in 2019, so it is very likely that they are working on this.
 
How many people actually hold CC with fees of 50K+🤔

Bank earn the most on free cards and cards with less fee...
Credit card fees just about cover their basic expenses. Money is typically made by MDR, interest and penalty. Let's say someone utilises 25k of their limit and makes timely payments on their card every month. So essentially, the bank is earning 1.5-2% every month on that 25k component. That is an insane return on capital of 18-24% per annum. The math gets even more exciting for them when people miss their payments(18-48% per annum). Now the penetration of credit cards is just 5% in India, and with the rise of the Indian middle class, banks are betting big on CC market. So we will continue to see some great offerings in the future as well.
 
subh subh bolo ( Hope it is not true. Holding LTF Infinia)
IMO their CC product management screwed up the Infinia Metal launch very badly — and surely Covid + RBI ban didn't help at all. To this day, there has been no attempt to fix the ambiguity between the PVC and Metal variant, so it's not clear what they were thinking when launching Metal. So I expect them to make some strategic moves to finally clear up their super premium product line up in terms of pricing and reward structure, and also take some bold decisions about the place of the PVC Infinia and handling customers still holding LTF cards.

The other angle to this is for purely selfish reasons. While how the new product ends up looking like is anybody's guess at this point, as an owner of the Metal, I do hope that the Reserve is an inferior card. I honestly don't want to go through the hassle of begging for an even higher-end card from them, because I also know that I won't be able to stay happy knowing that I no more have the best card from HDFC 🙂
 
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