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Devaluation IndusInd Bank credit cards' reward points devaluation w.e.f 1st April 2025,

BoBCard and IndusInd both have similar market share with ~30L cards. This is almost the difference in number of card between HDFC and SBI.

BoBCard increased their presence with brand engagements despite their sad approval process and bad reward rate.

Unless IndusInd is planning to increase engagement with ecom players or launch better card, these things will sting them sooner than later, especially as credit card spending will decrease with such changes.
 
BoBCard and IndusInd both have similar market share with ~30L cards. This is almost the difference in number of card between HDFC and SBI.

BoBCard increased their presence with brand engagements despite their sad approval process and bad reward rate.

Unless IndusInd is planning to increase engagement with ecom players or launch better card, these things will sting them sooner than later, especially as credit card spending will decrease with such changes.
Well said .
These guys also must know that , they don't have any extraordinary rewarding card in the first place.😂
And upr se jo hai usme bhi reward redemption charges bdha de rhe hai 🤣
 
IndusInd trying hard to make their already not so attractive products totally unattractive.
Will spend a bit this coming week, and redeem before statement generation. Will shift 1 autopay transaction I set up on the card to keep it alive to something that works.
 
BoBCard and IndusInd both have similar market share with ~30L cards. This is almost the difference in number of card between HDFC and SBI.

BoBCard increased their presence with brand engagements despite their sad approval process and bad reward rate.

Unless IndusInd is planning to increase engagement with ecom players or launch better card, these things will sting them sooner than later, especially as credit card spending will decrease with such changes.
Was wondering which credit cards they hold worth spending on at the first place place except EazyDiner. As it is their debit cards find more favor for spends rather than credit cards.
 
Such a stupid bank! Never devalue a product so much that the value proposition is completely lost. Axis did it to Axis My Zone and Axis Ace. BOB did it to BOB Select and BOB Easy. Now IndusInd cards have joined this group of trash. But IndusInd credit cards do not have any offers anywhere - not on discount stores, nor on airline websites, nowhere. Except once a year they have their Rewardz festival. What is even the point of using their cards to spend now? Reward rate of Legend is 0.5% now they expect ₹176 fees to redeem those "rewards" LOL. Do they think reward points means the bank gets rewarded?
 
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Such a stupid bank! Never devalue a product so much that the value proposition is completely lost. Axis did it to Axis My Zone and Axis Ace. BOB did it to BOB Select and BOB Easy. Now IndusInd cards have joined this group of trash. But IndusInd credit cards do not have any offers anywhere - not on discount stores, nor on airline websites, nowhere. Except once a year they have their Rewardz festival. What is even the point of using their cards to spend now? Reward rate of Legend is 0.5% now they expect ₹176 fees to redeem those "rewards" LOL. Do they think reward points means the bank gets rewarded?
Black colored text isn't visible in the dark theme.
 
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