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Axis Magnus Recent devaluation of Axis Magnus and Reserve. Further action for TF community?

rahulsethi

TF Ace
Update with the revised official devaluation, this call for action makes no sense now 🙏 Axis has played fair this time crediting all pending ER by Aug 10 including those from July month, giving everyone a chance to transfer at 5:4 one last time. My suggestion, go all in for Accor.

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Hello TF family,

We all are now aware of the recent devaluation of the Axis Magnus and Reserve cards. I am writing to you as a concerned Axis customer and member of the TF community, regarding what could be our next course of action. As we know the bank changed the transfer partner ratios significantly from 5:4 to 5:1, among other unfavorable alterations. I took the initiative to personally contact Axis priority customer care, and they confirmed that an official communication regarding these changes is scheduled for release on July 11.

While I understand that product features and terms are subject to change within the purview of the bank, I firmly believe that it is our right as customers to be adequately notified well in advance. In the case of Axis Magnus, for instance, the one-month notice provided is insufficient. According to the bank's process, points earned today are credited after a period of three months. Therefore, if I have made purchases today under the assumption that the earned points would be redeemable at a 5:4 transfer rate based on the existing contract, it is only reasonable and legally justified to expect a three-month advance notice for any policy changes, as the points are credited with a three-month delay. Failure to provide such notice constitutes a malpractice on Axis's part, and I am confident that Axis will be unable to justify this oversight if brought to the attention of the RBI Ombudsman.

Considering the above circumstances, I propose the following course of action to address this malpractice. First, it is essential to raise awareness about this issue within the TF community and other credit card forums. We should utilize platforms such as Twitter and other social media channels, tagging Axis and bringing attention to this matter. Secondly, once the official communication is received on July 11, I suggest writing an email to the customer care department, highlighting the procedural lapse and malpractice that has occurred. I anticipate that the response received will likely be a standard answer. Therefore, it is crucial to escalate the matter to the Principal Nodal Officer (PNO) of the bank and after one month, subsequently, if necessary, to the RBI Ombudsman. I firmly believe that either the Ombudsman will rule in our favor and ensure the transfer of our pending points at the rightful exchange rate, or the bank itself will be compelled to settle the matter. This negotiation process also presents an excellent opportunity to discuss the possibility of converting the Magnus card to a Lifetime Free (LTF) option.

In conclusion, I believe that united action and diligent pursuit of this matter will be instrumental in resolving the issues faced by customers affected by the devaluation of Axis Magnus and Reserve cards.

Rahul
 
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Hi @rahulsethi

Me and my 3 more friends (magnus holders) also would like to complain to PNO.
We have all genuine spends and used this card only for 25k points (with 5:4 conversion) in mind. Otherwise we have DCB, Amex which could have given good rewards as well.

We have two points to ask
1. We would like to get all promised points before 5:1 conversion ratio, for the points earned before notice.
2. Or extend the deadline of conversion till we get the points earned before notice.

Its not just for points, but for ethics. No bank should be allowed to give false promises. If u cant fulfil promises, better not make them.

Let us know ur plan and maybe u can share standard template of email.

Haters, I know ur thoughts already
(like 0.2 conversion promise, and other TnCs) Please ignore this thread.

Regards
 
Hi @rahulsethi

Me and my 3 more friends (magnus holders) also would like to complain to PNO.
We have all genuine spends and used this card only for 25k points (with 5:4 conversion) in mind. Otherwise we have DCB, Amex which could have given good rewards as well.

We have two points to ask
1. We would like to get all promised points before 5:1 conversion ratio, for the points earned before notice.
2. Or extend the deadline of conversion till we get the points earned before notice.

Its not just for points, but for ethics. No bank should be allowed to give false promises. If u cant fulfil promises, better not make them.

Let us know ur plan and maybe u can share standard template of email.

Haters, I know ur thoughts already
(like 0.2 conversion promise, and other TnCs) Please ignore this thread.

Regards
Amazing, yeah at least one should call it out through all available redressal channels. Once the official communication is out based on that I plan to set the ball rolling, will share here as well 🙂
 
Hi @rahulsethi

Me and my 3 more friends (magnus holders) also would like to complain to PNO.
We have all genuine spends and used this card only for 25k points (with 5:4 conversion) in mind. Otherwise we have DCB, Amex which could have given good rewards as well.

We have two points to ask
1. We would like to get all promised points before 5:1 conversion ratio, for the points earned before notice.
2. Or extend the deadline of conversion till we get the points earned before notice.

Its not just for points, but for ethics. No bank should be allowed to give false promises. If u cant fulfil promises, better not make them.

Let us know ur plan and maybe u can share standard template of email.

Haters, I know ur thoughts already
(like 0.2 conversion promise, and other TnCs) Please ignore this thread.

Regards
I think there are some axis employees here in this forum, not all, who are speaking too much in favour of Axis. They are trying to discourage us against any escalation. This devaluation is clearly against business ethics and is an unfair trade practice.
 
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I think there are some axis employees here in this forum, not all, who are speaking too much in favour of Axis. They are trying to discourage us against any escalation. This devaluation is clearly against business ethics and is an unfair trade practice.
Nobody is speaking in favor of Axis. They are stating the truth. I am one of them who feels Axis has done nothing wrong. This is their business and they can devalue any card at any time. This is their right. There is nothing unfair about it technically. We may feel bad because we lost our points but that doesn't make it unfair. People need to understand that cc rewards are benefits not rights. If people don't like Axis then they should cancel their Axis credit cards and move on.
 
Nobody is speaking in favor of Axis. They are stating the truth. I am one of them who feels Axis has done nothing wrong. This is their business and they can devalue any card at any time. This is their right. There is nothing unfair about it technically. We may feel bad because we lost our points but that doesn't make it unfair. People need to understand that cc rewards are benefits not rights. If people don't like Axis then they should cancel their Axis credit cards and move on.
It seems you don't understand the term Business Ethics and Unfair Trade Practice. I already mentioned "not all" but the way you have replied, you seem to be part of other group.
 
I would also like to complain. It is only fair that they give 5:4 transfer ratio for points earned before Aug 12th.

Also, I might have a selfish motive of coercing them to make the card LTF 😜 High Hopes I know
 
Nobody is speaking in favor of Axis. They are stating the truth. I am one of them who feels Axis has done nothing wrong. This is their business and they can devalue any card at any time. This is their right. There is nothing unfair about it technically. We may feel bad because we lost our points but that doesn't make it unfair. People need to understand that cc rewards are benefits not rights. If people don't like Axis then they should cancel their Axis credit cards and move on.
Very true, legally Axis hasn't done anything wrong.
People should take a chill pill and move on.
 
I will suggest not to discuss on T&C or policies or ethical aspect of the move. Axis bank is a business and any business takes sufficient precautions to safeguard its interests.

Those who want to take action can try and collaborate on this forum on the actions.

Those who don't think its useful ignore the thread.

There is no point of trying to enforce your view on others. Both group have right to do what they think is best. Also this thread is on what to do. Those against can create another thread what not to do or why it will not work. 🙂

I am going to write a mail and then if they say no or throw some clause in my face, I will close the card but I will send a mail for my satisfaction that i tried (though half heartedly knowing fully well probability of success is less than 5%).😀😀
 
I will suggest not to discuss on T&C or policies or ethical aspect of the move. Axis bank is a business and any business takes sufficient precautions to safeguard its interests.

Those who want to take action can try and collaborate on this forum on the actions.

Those who don't think its useful ignore the thread.

There is no point of trying to enforce your view on others. Both group have right to do what they think is best. Also this thread is on what to do. Those against can create another thread what not to do or why it will not work. 🙂

I am going to write a mail and then if they say no or throw some clause in my face, I will close the card but I will send a mail for my satisfaction that i tried (though half heartedly knowing fully well probability of success is less than 5%).😀😀
Very well said sire 👏
 
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