I'm not sure what's the algorithm they're using or what.
I made 4 credit card payments on PayTM and got cashback for 2 of them.
Did 2 payments via Cred and got cashback for 1.
Kotak load with merchant "Payu Payments Pvt Ltd" for no cashback.
They're just bonkers right now with it. Even if I exclude Kotak load, I made legit transactions worth Rs. 127969. Cashback should be Rs. 1279 and yet I got Rs. 986. All broken into pieces not adding upto 1% of transactions overall or combined on any given day.
Not sure if I will even escalate.. Just saying..