as you see fit. each has their own perception, for me amzn prime not a need but for some its a need. Varies based on people, and I still stand that its a meagre or low value life time free card (without prime subscription), and the value only rises with prime subscription and that need additional spend (I considered that as equivalent to annual fee).
Same AU Lit, as LTF its useless card but with only subscription it shines (and I call with subscription its semi-premium card because it needs around 4k annually to get best ever rate)..
and if technofino or you say its best ever LTF card, I do not agree because it takes annually 4k+ fee to become "best".
Same with Yes Reserv, if you got as paid or LTF it doesn't matter because subscription fee 'its an useless card", the real value comes with "annual subscription".
It depends on perspective and need, as said its my view and I still stand that "amazon pay icici as LTF is meagre card and value only shines with prime subscription".
Now if you use that prime subscription other ways that is the business we're talking about where people considered it as normal behavior rather extra spend.
I verified mobile plans with or without prime, and it takes extra to provide prime, its never complimentary for me, do share any such offer that really has no difference between with or without prime. I, personally do not consider it as complimentary.
Just like you, I shared my view.