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Infinia HDFC Infinia "requesting" 1.5 lakhs spend per month?
drsel
TF Prestige
With regular high spenders not getting the "request to spend 1.5 lakhs" banner, it is clearly a warning for those who received it--that if you don't spend 1.5 lakhs/month, you will be downgraded.
So that they get a chance to comply with this new requirement and avoid any downgrade.
bing1309
TF Premier
That's exactly what's gonna happen either spend or loose your benefits and by yourself will downgrade as there is no point to hold if you don't get multiplication points etc
Downgrade a card based on spent is something not done...
Yes they can convert LTF to paid during renewals.. but even that will be unethical
lounge /Golf access might be linked to spent but monthly 1.5L is steep ask for a card with yearly fee waiver at around 8-10L.
I got the same email with no nudge for spending 1.5L. But email has the low spender tag. My spends are lower than 1.5 L though
HumorSimpson
TF Prestige
drsel
TF Prestige
Looks like they have removed the controversial request/warning banner for the latest emailsI got the same email with no nudge for spending 1.5L. But email has the low spender tag. My spends are lower than 1.5 L though
I don't think they would have a spend requirement for lounge access on their top tier card considering even Regalia Gold and Diners Club. Golf is still a possibility.
I have also not heard of cards themselves being downgraded, for PR reasons its easier to devalue and issue a new variant then migrate their high revenue customers to that.
In any case this is all speculation and perhaps there's no sense in overthinking the email too much. It could be just a nudge to encourage customers to make use of Infinia more in their portfolio of cards.
Even if there's a mistake in the customer list that was pulled from some analytics database, the existence of a "Infinia Low Spenders" list shows that the bank is concerned that the average spend on Infinia per card overall is not up to their expectations.
I've seen many many posts on Technofino, on CardsExpert, on Reddit and Twitter where people proudly announce that they have "achieved their goal of acquiring Infinia!" and then proceed to say that their aim was only to acquire the card and not to use it, except for occassional spends and lounge access. They consider it as a trophy they can flaunt as part of their "collection" online and in their circles. I even saw a post "I came to know that this card is the hardest to get in the country and then I HAD to add it to my collection!" The person doesn't even know anything about the card! Acquiring the card has become a goal in itself.
This is what happens when you gatekeep something way too much and way too desirable. It becomes a rare trophy to be flaunted. I see the same thing happening with ICICI Emeralde Private.
RMs sell ULIPs and pull other strings to get the card approved for their favourite customers who are actually low spenders. And this is the result. The funny thing is that HDFC refuses to give this card to genuine HIGH spenders. It is ridiculous that Indian banks refuse to invest in analytics systems in this age of AI that can automatically recognise spending patterns and classify customers accordingly and instead still rely on "recommendations" by employees.
I expect the renewal benefit for Infinia to go up to around 15 lakh now.
I've seen many many posts on Technofino, on CardsExpert, on Reddit and Twitter where people proudly announce that they have "achieved their goal of acquiring Infinia!" and then proceed to say that their aim was only to acquire the card and not to use it, except for occassional spends and lounge access. They consider it as a trophy they can flaunt as part of their "collection" online and in their circles. I even saw a post "I came to know that this card is the hardest to get in the country and then I HAD to add it to my collection!" The person doesn't even know anything about the card! Acquiring the card has become a goal in itself.
This is what happens when you gatekeep something way too much and way too desirable. It becomes a rare trophy to be flaunted. I see the same thing happening with ICICI Emeralde Private.
RMs sell ULIPs and pull other strings to get the card approved for their favourite customers who are actually low spenders. And this is the result. The funny thing is that HDFC refuses to give this card to genuine HIGH spenders. It is ridiculous that Indian banks refuse to invest in analytics systems in this age of AI that can automatically recognise spending patterns and classify customers accordingly and instead still rely on "recommendations" by employees.
I expect the renewal benefit for Infinia to go up to around 15 lakh now.
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If they increase to 15L then I think I should go for magnus
HumorSimpson
TF Prestige
They must be happy with the low spenders, as they end up paying annual fee.
Even with paid also got same email
jaisinghal
TF Select
I am feeling leftout for not receiving this mail. 
Checked in laptop - can see the Low Spender tag there.
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